The four stages run through a set chronological sequence of Discovery, Definition, Design and Build and finally, Delivery. The process is simply designed to ensure the right information is gathered before each of the main stages of design, development and production take place.
Following this cycle also ensures the client has a number of opportunities for feedback and input. Of course the time required will vary from project to project and we’ll aim to maximise efficiency and your agency should be able to give you a clear indication of time requirements at the end of the definition stage.
See how this process pans out in practical terms by following reading through the stages listed on the right.
